Pro-Tect Safety Signs in Weston-Super- Mare produces hundreds of safety and traffic signs every day.
Its bank of four Roland SolJet XC-540s are running almost constantly to help keep up with the demand for anything from rigid and flexible signs on materials ranging from self-adhesives and banner material to reflective media, canvases and everything in between. And that demand is growing, according to Graphics Department member Harry Walker.
“Business has been booming and we’re beginning to see the fruits of expanding into some exciting new areas using the internet,” he says. Pro-Tect’s business was originally dominated by signs for the emergency services to deploy at accident scenes or urgent road repairs or traffic re-direction, but now a strategy of targeting contractors, such as utilities, road works and construction companies, is starting to pay off. “Our customers are dotted all over the UK and most demand a quick turnaround - an emergency water leak, for example, or temporary traffic diversion. And they also have a diverse set of requirements, which are sometimes highly localised – ‘such and such business is open as usual’ when digging up a high-street, for example,” says Harry.
And there is no greater advert for the safety signage market’s appetite for on-demand than the success of Pro-Tect’s online ‘design your own sign’ service, launched around a year ago, which the Roland machines are critical to.
“Customers can design their own safety or traffic sign online, which if ordered before noon they will get it the next working day, anywhere in the UK. Thanks to the Roland machines we can produce and despatch same day and we do so with 100s of signs,” says Harry.
“For a service such as this, it’s important for us to be able to produce high quality signage, quickly and the Roland machines tick all the boxes. They really are up to the challenge posed by the variety of the work that comes in and the roll-up mechanism makes them very attractive. You can literally put a whole roll on the back and leave it to print straight through – unless there’s a problem with the way the material is manufactured, the Roland won’t let you down.”
And to cope with the growing demand for Pro-Tect’s services, the company has recently invested in a 74” wide SolJet™ Pro III XJ-740 printer, its fifth Roland, to further improve the service and options offered to customers. To succeed in the safety and traffic signage sector, Harry says, requires striking the perfect balance between quality and speed of output and a good gsolrasp of materials in order to ensure you engineer cost effective yet robust solutions.
Pro-Tect uses a range of design packages depending on the job at hand, as well as Roland’s VersaWorks RIP, which every Roland machine comes equipped with as standard. They are also a fan of the Roland’s robust Eco-Sol Max inks. Both solutions are a core part of the Roland synergy of hardware, inks and RIP that makes for easy to use yet powerful wide format digital print solutions. Updates to VersaWorks are made available for free download online so users always have the latest version.
To find out more about Roland’s market-leading range of wide format inkjet printers visit the website www.rolanddg.co.uk or telephone 0845 230 9060 to arrange a personal demonstration at one of its regional showrooms. For further information about Pro-Tect Safety Signs go to the website www.pro-tectsafetysigns.com or telephone 01934 834200.